How To Sell Your Brand To Fashion Retailers

How To Sell Your Brand To Fashion Retailers

taught by Marina Vaskina

Course description

What do buyers want? How do you convince them to place your products in their shops?
If you want to know the answers to these questions, you are in the right place.

After this course, you will learn about:

- the right time to approach buyers

- typical mistakes fashion designers make when they pitch their brands to buyers and how to avoid them

- what the buyers are looking for in new brands 

- what set of professional materials you need to have and how to develop them

- what your selling presentation should focus on and why

- how to start a conversation with a buyer to make them interested in your collection

- how to make them open your emails and respond to them

How it will help you:

-      You’ll get clear about what you are currently missing when pitching buyers

-      You’ll feel prepared and confident the next time you present to a buyer

-      You will have a plan of actions to gain new wholesale accounts on your list

Who can benefit from this course:

-       New fashion designers, trying to get fashion retailers to sell their collections

-       Students who study fashion marketing and would like to develop their career as sales reps

Marina Vaskina
Marina Vaskina
Fashion Marketing Consultant

Marina Vaskina is a Fashion Marketing Consultant at Fashion Scout. With over 12 years of marketing experience and background in fashion, working with emerging fashion designers, Marina's passion is to help fashion businesses on different aspects of marketing: branding, social media, PR, pitching retailers. For more information please visit www.yourfashionscout.com